Festivals, Faith & Funnels: Seasonal Lead Generation in South Asia

Festivals such as Diwali, Eid, and Durga Puja are not just cultural events in South Asia; they are also major economic events that cause seasonal increases in consumer spending. These occasions are traditional emotional turning points that are frequently connected to shopping, self-care, and gift-giving.

This offers companies a calculated opportunity to start powerful lead generation initiatives that appeal to holiday feelings. Increased engagement, better conversions, and more consumer loyalty are all observed by brands who match their promotions with the ideals and sentiments of these events.

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